Ten years ago this spring, Vox was founded with the mission to help people understand the news through explanatory journalism that made complex topics accessible to anyone. Central to that mission was our promise to put our audience first in everything we do: constantly innovating to create accessible journalism for our audience, answering their biggest questions, and meeting them where they were.
Over that same decade, the world has navigated a pandemic, the worsening impacts of climate change, the global rise of authoritarianism, the devastation of multiple wars, and more. We’ve also seen turbulence in the media industry, with audience habits changing, constantly shifting technology and social media algorithms, and a fast-evolving advertising economy.
We’re living and working in a complicated era. But 10 years on at Vox, we still strive every day to provide clarity on the most complex topics. Our goal since our launch has expanded: We want to explain the news, but also to offer context, analysis, solutions, and advice, on the topics that are getting our attention, and those that should get more of it. We want our audience to understand the world they live in so that they can help shape it. One thing that hasn’t changed is our commitment to putting our audience first, and to continuing to develop new ways to serve them wherever they are — be it our website, podcasts, videos, social platforms, or newsletters.
That’s why at Vox, we’re proud to be celebrating our 10-year anniversary, and we’re kicking off our next decade with a number of new innovations to better serve you, our loyal audience: a new website, a new membership model to expand our offerings and support our business, and a slate of new newsletters and podcasts to double down on the journalism our audiences have come to know and love over the last decade. Here’s a peek at what’s coming:
Our new website: You’ve probably noticed our website is looking a little different! We’ve relaunched our website with a sleek, updated design that makes it easier for you to discover and find all of the journalism you love, be it politics, culture, climate, or everything in between; articles, podcasts, or videos; or entire sections like Even Better, Future Perfect, or Down to Earth.
A new membership program: To keep producing the journalism you love, we need your support. Over the past four years, financial contributions from our audience have helped sustain our work. Now, we’re excited to announce a new program that will allow our audience to get even closer to Vox. Today we’re launching Vox Membership, where in exchange for your financial support, you’ll receive exclusive member perks like behind-the-scenes content, opportunities to connect with our journalists through Q&As and chats, virtual events, access to our digital magazine, The Highlight, and a bonus monthly edition of The Highlight Podcast, and more. Read more about Vox Membership here, and sign up to become a member here.
A slate of new newsletters coming this year: We know one of the reasons our audience is loyal to Vox is because of our journalists and the deep expertise, perspectives, and analysis they bring to their work. So throughout this year we’ll be launching new newsletters from a number of our journalists, such as: SCOTUS, Explained, a Supreme Court newsletter from Ian Millhiser; On the Right, about what’s happening with the American right from Zack Beauchamp; Within Our Means, on ending poverty in America from Abdallah Fayyad; Next Page, full of book recommendations from Constance Grady (with a special Ask a Book Critic edition for Vox Members); and many more to come.
We’re launching two new podcasts: The Weeds host Jonquilyn Hill will helm a new, audience question-driven show that will tackle a wide range of topics and harness the expertise of Vox’s reporters to explain everything from personal finance to pop culture to public policy. And we’ve recently brought on award-winning host Julia Longoria to develop a new, narrative audio series in collaboration with Future Perfect that will dig into questions about our future in complex, difficult-to-understand topics like artificial intelligence, medical technology, and factory farming. We’ll share more on both new shows in the coming months.
At Vox, we’ll continue to always put you, our audience, at the heart of everything we do. Thank you for supporting Vox and for being along for the journey this past decade, and into the next one.
